Overview 

At Absa, we believe that corporate leadership is not only measured by balance sheets, but also by the lives, communities and stories we help shape, build and uplift. As a business, we have a responsibility to play a meaningful role in shaping the societies we serve. Corporates that Care, a flagship PRIMEDIA CARES initiative, provides a powerful platform for this belief to be shared and celebrated. 

Through weekly conversations on 702 Talk Radio, corporate leaders across South Africa are invited to speak about how their organisations are creating positive social and economic impact. The programme highlights how purpose-led businesses can move beyond profit to help build safer communities, stronger economies and a more inclusive future for all. 

Leadership in action 

Absa’s Group Chief Executive Officer, Kenny Fihla, in conversation with 702 Talk Radio about Corporates that Care, explores how Absa’s Corporate Citizenship initiatives are the cornerstone of shared progress and how it can spark positive change, drive real impact and make a meaningful difference in the communities we serve.   

During the interview, he explored a South African example of how Absa is bringing its purpose of Empowering Africa’s tomorrow, together ... one story at a time, to life through actively participating in the revitalisation of the Johannesburg CBD in collaboration with JoziMyJozi. The discussion examines how safer, more functional city centres unlock economic activity. 

Revitalising Johannesburg through JoziMyJozi 

Absa has remained rooted in Johannesburg’s central business district for decades. Through our partnership with JoziMyJozi, we support initiatives that improve safety, infrastructure and public spaces, helping create a city that works better for the people and businesses who rely on it every day. 

This initiative reflects Absa’s commitment to building stronger communities and shaping Africa’s tomorrow.