Joys of Absa
At Absa, we believe joy lives in the moments, people and connections that shape your story. Through the Joys of Absa campaign platform, we celebrate South Africans all year long. Whether it’s family, friendship, community, resilience or everyday wins, Absa is here to recognise the people who show up, the stories that matter, and the moments that deserve to be celebrated. Because life doesn’t always come with a pause button, but every now and then, your story deserves more joy, more support and more reasons to feel seen.
Absa Joys of May: Here to Be, for the moments that matter
May is a month of reflection. A time to honour the women who shaped us, not just on one day, but in every habit, value and quiet strength we carry forward.
With Absa Joys of May, we're celebrating the traits, lessons and ways of showing up in the world that we inherited from our moms. Because behind every goal, every good decision and every step forward, there's someone who helped lay the foundation.
We're inviting South Africans to share the stories of the maternal figures who made them who they are today, and how Absa can help celebrate that bond. Because of her, you're here to be. And with Absa, you can keep becoming.
Like mother, like child.
We honour her.
We see your story.
What’s up for grabs
We're giving away up to R30 000 in cash prizes, including:
- 5 × R2 000 cash prizes sent directly to winners who entered on Facebook or Instagram. Meta: Terms and conditions apply
- 2 × R5000 cash prizes sent directly to winners who entered on TikTok. TikTok: Terms and conditions apply
Prizes will be allocated after the campaign period. Winners will be announced on Absa's social media platforms.
Ts & Cs and Competition details
- The Meta competition runs from 12 to 31 May 2026
- The TikTok competition runs from 18 to 31 May 2026
- Winners are selected after the campaign
- Entries must include #AbsaJoysOfMay
- Comments must be positive, relevant and aligned to the weekly story prompt
- Offensive, negative or spam entries will be disqualified
How to take part on Facebook and Instagram
Taking part is simple, and there's a new chance to win every week.
- Look out for the weekly Joys of May competition post on Absa's Facebook or Instagram platforms.
- Comment by responding to the story-related prompt shared in the post.
- Keep your comment positive and authentic.
- Include #AbsaJoysOfMay in your comment.
- Tag a special woman who helped shape you.
That's your entry for the week. One entry per person, per post, and every new post is a new chance to win.
How to take part on Tik Tok
Taking part is simple, and there's a new chance to win every week.
- Look out for the weekly Joys of May competition post on Absa's Tik Tok platform.
- Comment by uploading a picture and completing the sentence to the story-related prompt shared in the post.
- Keep your comment positive and authentic.
- Include #AbsaJoysOfMay in your comment.
- Tag a special woman who helped shape you.
That's your entry for the week. One entry per person, per post, and every new post is a new chance to win.
March International Women's Month Encore Competition

Absa Joys of February
February is the month of love. And this year, Absa is celebrating the people and connections that make life richer and more meaningful.
With Absa Joys of February, we’re turning real love stories into moments of recognition and shared joy. Because love isn’t only romance – it’s family, friendship, community, self-love and the people who show up when it matters most.
We’re inviting South Africans to share the stories behind the people they love and how Absa can help celebrate them. Through shared love stories and meaningful rewards, we’re shining a light on the relationships that keep us going.
Over this two-week campaign, participants stand a chance to win their share of R50 000 in cash prizes, with 50 winners each receiving R1 000 to celebrate love in all its forms – partner love, bestie love, family love and self-love. Because joy is doubled when it’s shared with the people you love.
This month of love, we want to celebrate the connections that shape your story – with Absa right there in the moments that matter most.
We feel your love.
We see your story.
Terms and conditions apply


Absa Joys of January: Win Cash, Vouchers & Daily Prizes
The longest month of the year just keeps stretching. And the pressures of January are piling.
We’re turning everyday January stress into moments of relief with Absa Joys of January. This campaign is about making sure January does not steal joy out of your story. We’re inviting South Africans to share how we can ease the pressure and uplift their stories this month. For 15 days, there’ll be 250 winners across the campaign.
The daily prizes are designed to make the month feel lighter by bringing relief in practical ways. There’s cash to cover the essentials, bespoke Rich Mnisi merch and Puma vouchers to start the year looking good, plus Uber rides, Uber Eats, Takealot and Checkers vouchers to help you move, eat and shop with more joy.
This January, we’re not asking you to just push through. We’re showing up to add more joy to your story.
We don’t just see January. We see your story.
Terms and Conditions apply
