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Absa Bank Announces Firm Intention to Repurchase Preference Shares

Absa Bank Announces Firm Intention to Repurchase Preference Shares

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Absa Bank Limited, an Absa Group subsidiary in South Africa, is pleased to announce its firm intention to repurchase its preference shares from the preference shareholders, to be implemented by way of a scheme of arrangement or a standby general offer, subject to regulatory and shareholder approvals.

The proposed repurchase will offer Absa Bank preference shareholders the opportunity to sell their shares for a cash consideration. Absa Bank intends to repurchase preference shares as these types of shares do not qualify as regulatory capital.

The preference shares that are repurchased will be cancelled and delisted from the Main Board of the Johannesburg Stock Exchange.

The proposed Absa Bank preference share repurchase serves the economic interest of the company as it contributes to ongoing efforts to manage the cost of funding. At the same time, the repurchase will provide holders of preference shares with an opportunity to monetise their investment at a significant premium to the traded price, which may otherwise be difficult given low liquidity and trading volumes.

The implementation of the scheme is subject to approvals, including 75% of preference shareholders’ voting rights, in attendance, exercised in support of the scheme at an extraordinary general meeting to be held on 3 June 2025.

Further details regarding the terms and conditions of the repurchase will be provided in a circular to be distributed to shareholders.

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Absa Run Your City Series Returns to the streets of Gqeberha for the 3rd Consecutive Year!

Absa Run Your City Series Returns to the streets of Gqeberha for the 3rd Consecutive Year!

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The Absa Run Your City Series is back, bringing together thousands of runners for an electrifying 10 km road race across five major South African cities including Gqeberha, Cape Town, Durban, Tshwane, and Johannesburg. Kicking off in Gqeberha on Sunday, April 13, 2025, the series marks its third consecutive year, solidifying its place as a premier running event in the country.

In a boost for runners, Absa customers and Rewards members will enjoy 30% cash back on their race entry when paying with an Absa card, an incentive that aligns with the bank’s mission to promote physical well-being and reward customer loyalty. More than just a race, the Absa Run Your City Series continues to drive community upliftment, reinforcing the bank’s commitment to social impact, health, and inclusivity in every stride.

As part of Absa’s brand promise, “Your Story Matters,” the Run Your City Series encourages runners, joggers, and spectators to contribute to the spirit of community and personal achievement, by taking to the streets of their city. Absa invites employees, customers, and community members to participate in its Strava initiative, where for every kilometre logged by a Team Absa member in 2025, Absa will pledge a R1 donation to support local community welfare and positive change.

“We are thrilled to announce the return of the Absa Run Your City Series for the third year running,” said Jabulile Nsibanyoni, Head of Sponsorships at Absa. “The overwhelming support from our participants and partners speaks volumes about the importance of promoting an active lifestyle while making a tangible difference in our communities and as a result the tickets have sold out.”

The 2024 edition of the series raised R1.5 million, which was dedicated to establishing sustainable food gardens in primary schools across five provinces. In collaboration with Urban Harvest, Absa’s initiative equipped schools with the tools and training necessary for cultivating herbs and vegetables, fostering experiential learning, and promoting environmental awareness among students and educators alike.

The Absa Run Your City Series 2025 Schedule:

  • 13 April 2025: Absa Run Your City Gqeberha 10K
  • 11 May 2025: Absa Run Your City Cape Town 10K
  • 13 July 2025: Absa Run Your City Durban 10K
  • 24 August 2025: Absa Run Your City Tshwane 10K
  • September 2025: Absa Run Your City Johannesburg 10K

Pre-Race Activities in Gqeberha: The Absa Run Your City Gqeberha 10K event will feature a City Clean-Up on Saturday, 6 April, and a series of exciting activities leading up to the race:

  • Friday, 11 April: Race Pack Collection at the Boardwalk Mall + PUMA Nitro Run
  • Saturday, 12 April: Absa City Clean-Up (08:30 – 10:00) + Race Pack Collection at the Boardwalk Mall

Participants and their families will also enjoy several key branded moments during the race pack collection at the Boardwalk Mall, including personalisation of running t-shirts and the opportunity to explore the latest running gear from PUMA.

Join Us in Celebrating Fitness and Community, on the streets of GQEBERHA: The Absa Run Your City Series is more than just a race—it’s a celebration of fitness, well-being, and community spirit. Lace up your running shoes and join thousands of enthusiastic participants as we work together towards a healthier, more vibrant South Africa.

For more information and to register for the series, visit RunYourCity.com.

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Absa Continues Its 23-Year Legacy as Proud Sponsor of the Klein Karoo Nasionale Kunstefees (KKNK)

Absa Continues Its 23-Year Legacy as Proud Sponsor of the Klein Karoo Nasionale Kunstefees (KKNK)

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Absa is proud to reaffirm its long-standing commitment to South Africa’s vibrant arts scene with the renewal of its partnership with the Klein Karoo Nasionale Kunstefees (KKNK), one of the country’s most iconic cultural festivals. As a dedicated sponsor for 23 years, Absa continues to use this platform to empower artists, uplift communities, and celebrate creative excellence, ensuring that the arts remain a driving force for inspiration and growth across the nation.

Since its inception in 1995, KKNK has grown to become South Africa’s second-oldest national arts festival and the largest Afrikaans arts festival — a true beacon of creativity, culture, and expression. Each year, the festival transforms Oudtshoorn into a bustling hub of activity, attracting thousands of festival-goers for a week filled with music, theatre, visual arts, and more.

This year marks the 29th edition of KKNK, taking place from 1–6 April 2025. As always, Absa is committed to ensuring that the festival not only showcases incredible talent but also offers a space where stories come to life. With a variety of programs, performances, and cultural experiences, Absa continues to reaffirm its belief that every individual’s story deserves a stage.

Jabulile Nsibanyoni, Absa Head of Sponsorship, said: “We are deeply committed to investing in the arts by supporting initiatives like the Klein Karoo Nasionale Kunstefees (KKNK). For 23 years, we have proudly been a steadfast sponsor of this festival, using it as a platform to uplift communities, celebrate artistic expression, and promote cultural diversity across the nation. Most importantly, KKNK allows us to unearth and nurture new talent, ensuring that the arts continue to thrive for future generations.”

A key highlight of the festival is the Absa Kuierkamer, the main hospitality hub, which will once again serve as a vibrant center for relaxation, connection, and entertainment. The Absa Kuierkamer will feature a dynamic daily program, including intimate My Story afternoon concerts, where musicians share their music and personal journeys with festival-goers.

Additionally, the Absa Rooibanksessies, hosted by the charismatic Hannes van Wyk, will bring together a different panel of popular personalities each day to share stories, insights, and future plans. These engaging sessions will offer attendees the chance to connect with their favorite public figures in an intimate setting.

As the sun sets, the Absa Kuierkamer will transform into an intimate venue for unplugged music sessions and dinner experiences, offering a relaxed atmosphere to enjoy the arts in an unforgettable setting.

Absa’s support extends beyond the arts, with ongoing active force for good initiatives to empower communities. One notable example is the growth of the veggie gardens initiative in Oudtshoorn, where over 1000 children are able to receive meals cooked from the veggies grown in the gardens. Originally starting with just one garden, the number has now expanded to nearly four, thanks to Absa’s continued support. This is a testament to the meaningful impact the bank’s efforts have on the local community, reinforcing its broader mission to empower Africa’s future by fostering both literacy and inclusivity through sustainable projects.

Jabulile Nsibanyoni added: “Our brand promise, Your Story Matters, resonates deeply with initiatives like these veggie gardens, which highlight our commitment to being an active force for good in communities. It’s about making a lasting impact, one story at a time, and helping to build stronger relationships with our clients and stakeholders.”

In addition to the partnership, Absa ran a talent search for young performers to showcase their talents at the 2025 KKNK, with the support of radio partners. This call for talent was successful, and it has allowed young artists to become part of the Absa experience at the festival, further enriching the cultural offering.

The KKNK offers something for everyone, from stage productions and stand-up comedy to dance performances, children’s entertainment, visual arts, talks, book discussions, and more, spread throughout the town of Oudtshoorn. Absa invites the public to join in this celebration of South Africa’s rich artistic culture. Because, at the KKNK, every story deserves a stage.

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Absa reshuffles and boosts its marketing function

Absa reshuffles and boosts its marketing function

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The Absa Group Marketing and Corporate Affairs office has announced senior leader appointments as it continues to create a high-performing brand, marketing and communications team.

Clement Motale has been appointed as Managing Executive: GMCA Strategic Transformation and Partnerships, effective 01 July 2025. Currently Managing Executive for Communications and Marketing at Absa Corporate Investment Banking (CIB), Clement joined Absa Group in 2013 and has held various executive and senior management roles in the insurance, airline, and banking industries.

Clement is also a Chartered Marketer (South Africa) and an active member of the Marketing Association of South Africa (MASA). He is also a guest lecturer and moderator with Boston Media Campus.

Clement Motale

Janice Snyman

Janice Snyman has been appointed Managing Executive for Marketing and Corporate Affairs at Absa CIB, effective 14 April 2025. Janice is a dynamic marketing executive with over two decades of experience across the Financial, Data and Technology sectors.

Janice joins Absa from a sabbatical, where she co-founded Enbodie, an AI Health-Tech startup. Her previous roles include time spent at the London Stock Exchange Group (LSEG), where she was the Director, for Marketing, Corporate Affairs & Programme Management. She also held the role of Global Director of Content Management for LSEG. Here she was tasked with designing and managing an Exco sponsored 2-year Brand Transformation Programme to streamline LSEG’s brand portfolio as an employer and investor brand, improving customer experience and revenue growth repositioning a 300-year brand into a modern leading brand, across 15 global markets and 6 languages. Other roles include being Regional Head of Marketing, Africa for Thomson Reuters, where she transformed the marketing function.

As a dynamic marketing executive Janice also held positions with SAP SE and SAP Africa as the Emerging Markets Marketing Executive - the Finance and the Energy & Natural Resources Marketing Manager and as a Digital Marketing manager.

Erica Bopape has been appointed Executive Head of Marketing and Corporate Affairs - Relationship Banking effective 01 June 2025. Erica is the current Head of Marketing for Investment Banking at CIB, where she oversees the pan-African marketing strategy and execution for Investment Banking - which comprises the Investment Banking Division, Global Markets, and Commercial Property Finance businesses.

Erica joined Absa CIBW (then Absa Capital and Absa Wealth sub-brands) in February 2011. Prior to joining Absa, she spent six years in various managerial/specialist communications roles (internal, customer, media and PR) at Liberty Group. She also spent the early years of her career at Investec and Telkom.

Erica Bopape

Sarah Hall

Sarah Hall has been appointed in the role of Executive Head of Market Research and Insights - GMCA, effective 01 May 2025. Sarah is a highly experienced market research professional with over 15 years of primary research expertise and has a strong passion for storytelling and strategic decision-making.

In her role as the Head of Department for Group Research at MultiChoice, Sarah demonstrated exceptional leadership skills by establishing and managing a consolidated Group Research function. She successfully led a team of 10 professionals, including Senior Managers and Researchers, and was responsible for managing a significant multi-million-rand research budget across the MultiChoice Group.

Prior to that, Sarah held various positions at MultiChoice, including SA Research Manager, Senior Researcher and various roles in research companies that include Kantar and Mediacom as an Econometrician/Data Analyst. She has a Bachelor of Science degree and a Bachelor of Science (Honours) in Mathematical Statistics from Rhodes University.

 

Kgaiso Mokgethi has been appointed as Head of Product Marketing – Relationship Banking effective 01 May 2025 and will report into Erica Bopape. Kgaiso is a value driven and unconventional marketing services leader with demonstrated success in a range of industries, including healthcare, financial services, and retail. She has held significant Brand and Marketing roles in the Financial Services Sector at Hollard Insurance,  Woolworths Financial Services and Nedbank Capital.

Kgaiso Mokgethi

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Absa Releases 2024 Sustainability and Climate Report

Absa Releases 2024 Sustainability and Climate Report

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Absa Group today published its 2024 Sustainability and Climate Report, outlining the strides made over the past year in embedding sustainability across its business, and setting out the strategic priorities that will guide its long-term impact across the continent.

Guided by three strategic pillars — financial inclusion, diversity, equity, inclusion and belonging (DEIB), and climate action — and underpinned by strong governance and corporate citizenship, Absa’s approach to sustainability is grounded in its purpose: “Empowering Africa’s tomorrow, together… one story at a time.”

“We recognise the responsibility we carry as a Pan-African financial institution. Whether it’s advancing access to finance, accelerating the just energy transition, or building more inclusive systems — our focus is on enabling progress where it matters most. The strides we made this past year reflect our ability to turn intent into real impact,” said Punki Modise, Chief Strategy and Sustainability Officer at Absa Group.

Key milestones in 2024 included:

  • Surpassing the R100 billion sustainable finance target more than a year ahead of schedule, with over R121 billion mobilised since 2021 to support investments in renewable energy, infrastructure, and social development.
  • Expanding support for underserved communities by reaching 183 945 individuals through financial education and investing over R319 million in community development.
  • Investing more than R142 million in entrepreneurship education and youth employability, benefiting 33 983 individuals.
  • Reaching 23 437 young people through the ReadyToWork Programme, a free curriculum designed to enhance employability and entrepreneurial readiness across the bank’s Africa operations.
  • Enhancing sustainability governance through ESG risk assessments, climate stress testing, and IFRS S2-aligned disclosures — ensuring ESG is embedded into the bank’s financial performance.
  • Supporting clients with approximately R40 billion in sustainability-linked products and solutions.
  • Providing financial literacy training to over 2 200 smallholder farmers and farm workers.
  • Directing R13 billion toward affordable housing registration in South Africa between 2020 and 2024, benefiting 24 443 customers, of whom 67% are women.

Absa also reported a 33% reduction in operational carbon emissions, marking significant progress towards the target of a 51% reduction by 2030 and our long-term ambition of reaching net-zero emissions by 2050.

“Our sustainability strategy is shaped by the realities our communities face and the future we want to help build. It reflects the issues that matter most to our people, our clients, and our continent. In a world defined by constant change, we are intentional about creating value today that endures well into tomorrow,” said Modise.

To advance its long-term sustainability strategy, Absa is prioritising solutions that promote financial inclusion and sustainable economic growth, with a particular focus on ensuring that underserved communities and SMEs have access to financial tools that support their transition to resilient and inclusive business models. The bank is also investing in digital and technological innovation, leveraging AI and advanced analytics to improve ESG risk assessments, track impact more precisely, and scale sustainability-linked financing.

To view Absa’s full 2024 Sustainability and Climate Report, visit Absa Group Limited Sustainability and Climate Report 2024

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YAEI and Absa launch the 2025 Youth Entrepreneurship Programme

YAEI and Absa launch the 2025 Youth Entrepreneurship Programme

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Revitalised Youth Entrepreneurship Programme promises to drive entrepreneurship even further in South Africa.

Young African Entrepreneurs Institute (YAEI) together with Absa have joined forces to roll-out a revitalised Youth Entrepreneurship Programme (YEP) for 2025. Through the programme and associated interventions throughout the year, the partners are single-minded about unlocking the potential of young entrepreneurs and shaping the future of entrepreneurship in South Africa.

"As a major bank, Absa knows all too well the centrality of young entrepreneurs in driving our economy and the country’s fortunes forward. Together with other partners, which include W&RSETA, National Development Agency and the Small Enterprise Development and Finance Agency, the YEP aligns strongly with our collective vision of empowering young entrepreneurs, particularly individuals from underserved communities by providing them with the tools and resources needed to transition from informal enterprises to thriving, formalised businesses. Through our combined efforts, we aim to create an enabling environment where young business owners can thrive, innovate, and contribute to the country’s economic growth,” said Dr. Steven Zwane, Managing Executive for Corporate Citizenship at Absa. "As a longstanding supporter of YAEI, we are proud to welcome more partners and continue our support for youth entrepreneurship in South Africa and across the continent".

The Youth Entrepreneurship Programme (YEP) is a flagship initiative by YAEI, designed to bridge the gap between young entrepreneurs and the opportunities they need to enable them in their entrepreneurial ventures. Actively increasing entrepreneurial activity through funding, skills training, and interventions for women and youth entrepreneurs and helping to formalise micro enterprises is at the heart of the programme.

To date, the programme and collaboration has had an immense impact in the sector. This is evidenced in the fact that deserving YAEI beneficiaries attended to the London Investment Week SME immersion last year, providing global exposure to local businesses, while selected YAEI beneficiaries also showcased their businesses at the recent Proudly SA event which took place in March 2025 at the Sandton Convention Centre. Absa’s collaboration with YAEI has impacted over 3300 young innovators over the last 2 years. .

“The 2025 iteration of the YEP, which is being launched today, Friday, 28 March 2025, as part of the Youth Entrepreneurship Programme Investment Summit. The platform is aimed at fostering a collaborative approach towards innovation, facilitating investment, and driving sustainable youth entrepreneurship development in South Africa. This landmark event brings together a dynamic ecosystem of entrepreneurs, investors, corporates, and policymakers, all committed to unlocking the potential of young entrepreneurs,” said Risuna Maluleke, CEO of YAEI.

Through the Youth Entrepreneurship Tour, Youth Entrepreneurship Skills Programme, Emerging30 Innovators Programme and the Youth Entrepreneurship Week, the programme aims to create a strong pipeline of future business leaders.

"At YAEI, we believe that the future of Africa’s socio-economic development lies in the hands of young entrepreneurs. The continued implementation of the Youth Entrepreneurship Programme remains symbolic of our mission towards building a sustainable movement to equip young entrepreneurs with the knowledge, networks, and financial tools to scale their enterprises," added Maluleke. “We are honoured to have Absa, WRSETA, the universities and TVET Colleges continue to support the work we do. We also welcome SEDFA, NDA and the Provincial Departments of Economic Development as new partners in this journey of economic inclusion. And of course we are looking forward to more partnerships towards the course.”

“As part of YEP, there will be a series of interventions and workshops throughout 2025 and we encourage all South Africans to get involved and help drive youth entrepreneurship in our communities”, concluded Dr Zwane.

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Absa Group Triumphs at the 2025 Global Banking & Markets Awards

Absa Group Triumphs at the 2025 Global Banking & Markets Awards

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Absa Group is proud to announce its remarkable success at the 2025 Global Banking & Markets Awards, held at the Mount Nelson Hotel in Cape Town on 26 March. This year's awards ceremony which takes place as part of the annual Global Banking & Markets Africa conference, celebrates the most innovative and ground-breaking deals from sovereign, corporate, and financial institution issuers and borrowers.

Since their inception in 2014, the Global Banking & Markets Awards have recognised outstanding achievements in various categories, including deals of the year, house awards, and individual awards. The Global Banking and Markets Awards are a significant opportunity to raise the profile of the financial markets within the international investment community and inspire future issuances by companies.

Absa Group has been honoured within six categories at the prestigious awards, underscoring our commitment to excellence and innovation in the global financial sector.  The categories in which Absa has excelled include:

  • Bank Treasury & Funding Team of the Year
  • Corporate Bond House of the Year
  • East Africa Investment Bank of the Year
  • Financial Institutions Bond House of the Year
  • Local Equity Capital Markets House of the Year
  • Rising Star Bond House of the Year

These accolades reflect the dedication and expertise of our teams and executives, who have worked diligently to achieve these milestones. This recognition showcases Absa's strategic goal of fostering a winning, talented, and diverse team.

Driving innovation and impact by combining strategic execution, innovation, and sustainability-driven finance, Absa continues to set the benchmark in capital markets. This award is a testament to the team’s expertise and dedication to delivering impactful financing solutions that drive long-term growth.

“The awards not only position Absa as a leading bank across Africa but also enhance our visibility and reputation within the industry. These awards serve as a testament to our ability to deliver exceptional value to our clients and stakeholders, reinforcing our role as a primary partner for our clients,” said Deon Raju, Group Financial Director.

“We extend our heartfelt gratitude to our colleagues and clients for your unwavering support and contribution to our success. Together, we continue to drive innovation and excellence in the financial markets, setting new benchmarks for the industry,” Raju added.

Kumeshen Naidoo Head: Debt Capital Markets receives Absa’s trophies at the awards

Absa Trophies at the Global Banking & Markets Awards 2025

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Absa Reaffirms Commitment to Women’s Empowerment with the Absa Ladies Invitational

Absa Reaffirms Commitment to Women’s Empowerment with the Absa Ladies Invitational

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"In my story, I got the game’: Leveling the playing field so you can drive your game on and off the course.

As part of its ongoing commitment to diversity, inclusion, and the advancement of women, Absa proudly announces the return of the Absa Ladies Invitational in partnership with the Sunshine Ladies Tour. Now in its second year as a highlight of the Sunshine Ladies Tour calendar, this prestigious three-day tournament will take place from 27th to 29th March 2025 at the Royal Johannesburg Golf Club, reaffirming Absa’s dedication to empowering female golfers and driving equity in the sport.

The 2025 edition will once again bring together the best in professional women’s golf, with a prize fund of R1.5 million—a substantial 25% increase from the previous year’s R1.2 million. This increase is a testament to Absa’s continued commitment to advancing opportunities for women in sport.

Golf, like many industries, remains male-dominated, and Absa is committed to changing the narrative by providing platforms that foster gender equality and inclusion. Through its Women Manifesto, a key pillar of its corporate strategy, Absa has made significant strides to advance gender equity, develop female leadership, and invest in initiatives that dismantle barriers for women in various fields, including sport and entrepreneurship.

She Thrives: Driving Women’s Success On and Off the Course

She Thrives, Absa’s flagship banking solution for women in business, aligns seamlessly with its broader commitment to female empowerment. Focused on ease of access to funding and protecting the legacy of the entrepreneur, She Thrives is designed to support women and young people in business. As Absa, we aim to be the bank of entrepreneurs that truly understands their needs. Through She Thrives, women can access a dedicated account that waives monthly fees for the first six months, provides discounts on short-term insurance, and waives initiation fees on an Absa business overdraft.

By fostering leadership and enterprise development, Absa ensures that women not only compete but also excel in their respective industries. This philosophy extends to the Absa Ladies Invitational, where the bank is not just investing in a tournament but in a movement that champions female athletes, business leaders, and trailblazers across sectors.

Sanah Gumede, Managing Executive of Strategy and Client Value Management at Absa Relationship Banking, underscores this commitment: “Women’s golf has long been overshadowed by a lack of investment and fewer opportunities. Through our sponsorship of the Sunshine Ladies Tour, we are not only helping to level the playing field but also inspiring the next generation of female golfers. In the same way, She Thrives is breaking barriers for women in business by providing tangible financial support and solutions designed to empower female entrepreneurs. By ensuring that women have access to funding, reduced banking costs, and financial protection, we are laying the foundation for long-term success in business. At Absa, we believe in backing her drive—whether it’s on the golf course or in the boardroom, She Thrives ensures that women have the resources they need to lead, grow, and build sustainable enterprises.”

Beyond the competition, Absa is actively involved in a youth and development programme aimed at empowering young female golfers from previously disadvantaged backgrounds. This initiative aligns with the bank’s broader efforts to support grassroots development and ensure a sustainable pipeline of female talent—a key component of its Women Manifesto and broader gender equity strategy.

A Growing Platform for Women’s Advancement

The Absa Ladies Invitational has attracted top-tier local and international talent, solidifying its reputation as a premier event on the Sunshine Ladies Tour. The 2025 field will feature elite golfers, including 15-time winner Lee-Anne Pace, six-time winner Stacy Bregman, and three-time winner Casandra Alexander. Past champions Nadia van der Westhuizen and Anne-Lise Caudal have also confirmed their participation, reinforcing the depth and diversity of talent in this year’s event.

Jabulile Sibanyoni, Head of Sponsorships at Absa Group, highlights the tournament’s impact: “The Absa Ladies Invitational is not just about competition—it’s about rewriting the narrative. Across various sporting disciplines, from She Untamed to the Absa Cape Epic, we are breaking barriers for women in sport. We are committed to uplifting communities through sport. Our commitment extends beyond sponsorship—we are investing in platforms that create opportunities for women to thrive, compete, and lead in their respective fields. Golf, like many industries, has been historically male-dominated, and we are dedicated to ensuring that female athletes receive the recognition, resources, and support they deserve.”

The 2025 Sunshine Ladies Tour will see South Africa’s elite women’s professional golfers competing for total prize money of almost R20 million, with live coverage on SuperSport—a significant statement regarding the growth of women’s sport in South Africa.

As a purpose-driven financial institution with over 100 years of experience across Africa, Absa is proud to champion the future of women’s golf. The Absa Ladies Invitational is more than a tournament—it is a statement, a movement, and a powerful step towards gender parity in sport.

Sunshine Ladies Tour 2025 Schedule

Please visit the Sunshine Ladies Tour for the full programme: www.sunshineladiestour.golf

  • 19th – 21st March 2025 – Platinum Ladies Open, Blair Atholl Golf and Equestrian Estate
  • 27th – 29th March 2025 – Absa Ladies Invitational, Royal Johannesburg & Kensington Golf Club
  • 3rd – 6th April 2025 – Joburg Ladies Open, Modderfontein Golf Club
  • 10th – 13th April 2025 – Investec SA Women's Open, Erinvale Golf Club

For more information on She Thrives and how Absa is supporting women in business, please visit our website www.absa.co.za

Follow us on Absa IG @absa.south | Absa Facebook @AbsaSouthAfrica and join the conversations using #YourStoryMatters, #AbsaLadiesInvitational and #SunshineLadiesTour

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Celebrate the Uniqueness of Your Story – One Reward at a Time!

Celebrate the Uniqueness of Your Story – One Reward at a Time!

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Beauty has always reflected its time. Once bound by rigid standards, it was defined by a singular, often unattainable ideal. But today, beauty is as diverse as the people who shape it. It is no longer about fitting into a mould but about embracing individuality, authenticity, and your story. Across South Africa, beauty is an evolving narrative—one that honours heritage, self-expression, and confidence in all its forms.

From bold makeup choices to effortless natural looks, from intricate hairstyles to striking simplicity, beauty is deeply personal. It is a statement of identity, a celebration of uniqueness. The Takealot House of Beauty, powered by Absa Rewards, is a space where everyone can shape their unique beauty story with confidence and pride while getting rewarded.

As a brand whose promise is rooted in “Your Story Matters,” Absa recognises that beauty is more than aesthetics—it’s about self-worth, confidence, and the freedom to express who you are. At the heart of this first-of-its-kind partnership is a commitment to bringing Absa Rewards members immersive experiences and ensuring that self-expression is celebrated and rewarded. Beauty is an investment, not just a purchase—and Absa Rewards ensures that your uniqueness is valued in real time.

“This partnership with The Takealot House of Beauty aligns perfectly with our commitment to empowering consumers through both financial solutions and lifestyle experiences. Beauty is deeply personal, and we want to ensure that our customers feel seen, supported, and rewarded in their choices. This collaboration allows us to connect with beauty enthusiasts in a meaningful way while delivering real reward benefits,” adds Thabisa Mkhwanazi, Managing Executive, Everyday Banking and Product Solutions Cluster at Absa.

This is not Absa Rewards’ first partnership with Takealot. Through continued collaborations, Absa has consistently provided members with exclusive benefits that align with their lifestyles. This partnership underscores Absa’s ambition to create rewarding experiences that extend beyond banking, reinforcing its commitment to empowering consumers in both financial and lifestyle aspects.

Exclusive Rewards for Absa Customers

Absa Rewards’ collaboration with The Takealot House of Beauty is about empowering individuals to embrace beauty with confidence. Through the Owning My Uniqueness campaign, Absa ensures that every beauty enthusiast—whether a professional or a casual shopper—feels seen, valued, and rewarded.

As the exclusive financial partner of The Takealot House of Beauty, Absa Rewards ensures that beauty enthusiasts get more than just an unforgettable experience. For the duration of the fair, Absa Rewards members can enjoy up to 30% real cashback, depending on their Rewards Tier, on all beauty and self-care purchases made through Takealot, capped at R3,000 per customer. Because beauty isn’t just about looking good—it’s about making choices that feel good too.

This offer is valid for three days on the Takealot website.

“At Absa Rewards, we believe that beauty should be more than just an experience—it should be rewarding. Our cashback offering ensures that every beauty purchase on Takealot is about making financially savvy choices too,” says Alicia Raynard, Executive, Absa Rewards.

What to Expect at The Takealot House of Beauty powered by Absa Rewards

Friday, 28 March 2025: Be among the first to step inside the Takealot House of Beauty at this exclusive Absa VIP evening. Enjoy welcome drinks, great music, and vibrant company while indulging in a premium gift bag worth over R3,000, featuring some of the world’s most renowned beauty brands and beloved local products.

Saturday, 29 March & Sunday, 30 March 2025: Engage with top beauty brands and explore local favourites through interactive experiences. Each attendee will receive an exclusive gift bag valued at over R2,000, packed with must-have beauty essentials.

Highlights Include:
  • Absa Masterclass: ‘Level Up Your Finances with Rewards’ – Beauty is an investment, and Absa ensures your uniqueness is recognised and rewarded in real time. Connect with experts who will help you maximise your benefits and make the most of your rewards.
  • Engage & Win Big: Every day attendees stand a chance to win their share of R200 000 in cash daily, paid directly into their Absa Rewards account.
  • #AbsaRewardsMe Challenge: Social media users can showcase their beauty journeys for a chance to win exclusive rewards.
  • Interactive Digital Activations: QR codes throughout the event will unlock surprise deals, exclusive giveaways, and free and easy sign-ups for Absa Rewards.
  • Influencer Takeovers: Leading beauty influencers will share live insights and behind-the-scenes moments from the fair.
  • Brand Exhibitions & Experiences: Discover the latest products and reconnect with cult-favourite beauty brands.
  • Live Demos & Masterclasses: Whether you’re a seasoned makeup artist or just starting, expert-led sessions will help you refine your beauty skills.
  • Interactive Zones: Immerse yourself in dedicated beauty spaces designed for trendsetting content and complimentary mini-treatments.
  • Men’s Grooming Lounge: A sophisticated space offering top-tier grooming essentials for those who value looking and feeling their best.
  • Runway & Content Spaces: Daily fashion and beauty showcases spotlighting local designers and the latest beauty trends.

With this partnership, Absa Rewards continues to transform everyday experiences into opportunities for empowerment, self-expression, and financial well-being.

Join the Celebration

Follow the conversation on social media using hashtags #AbsaXHouseOfBeauty #InMyUniqueStory

#TakealotHouseOfBeauty and stay connected on Instagram @absa.southafrica and TikTok @Absa_Group for exclusive updates, behind-the-scenes content, and more beauty rewards.

The Takealot House of Beauty powered by Absa Rewards, is more than a fair—it’s a movement. Whether you’re a beauty enthusiast, a trendsetter, or someone simply looking to embrace self-care, this is your invitation to celebrate who you are, your way.

Dates: 28 – 30 March 2025 at The Forum The Campus, Bryanston, Johannesburg

For more information please click here

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Absa And Qhubeka Empower Axios School of Skills Students With 100 Bicycles

Absa And Qhubeka Empower Axios School of Skills Students With 100 Bicycles

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In a collaborative effort to enhance mobility and access to education, Absa, in partnership with Qhubeka, has donated 100 bicycles to students at Axios School of Skills in the Western Cape. The first handover took place at the school on 21 March, followed by the official ceremony at Lourensford Wine Estate on 22 March during the 2025 Absa Cape Epic finale weekend.

Many of the learners at Axios School of Skills travel over 7 kilometres to and from school daily. These bicycles will significantly reduce their commuting time, ensuring they arrive at school ready to learn and return home safely. Over the years, the impact of such donations has been evident, as bicycles provide a practical solution for individuals previously forced to walk long distances to school and healthcare facilities.

Faisal Mkhize, Chief Executive of Relationship Banking at Absa, expressed the bank’s commitment to initiatives that drive social impact. “We have a longstanding partnership with Qhubeka, and its mission of advancing education, economic opportunities, and environmental sustainability through bicycles is one that we deeply believe in. Mobility is a key enabler of progress, and this weekend, we proudly handed over 100 bicycles to students who will now have a more reliable and efficient means of transportation.”

Anthony Fitzhenry, founder of Qhubeka says, “At Qhubeka, we believe that a bicycle is more than just a mode of transport, it’s a tool that connects people to opportunities. Today, as we hand over these bicycles to the learners of Axios School of Skills, we are not just giving wheels; we are helping unlock potential, independence, and a pathway to a brighter future. Keep moving forward, their journey has just begun.”

Axios School of Skills offers an alternative education pathway for learners facing moderate cognitive barriers and learning challenges. Many students struggle in mainstream education and risk leaving school without the skills needed for employment. The school focuses on reconnecting learners with education, making them feel valued, and equipping them with vocational training alongside academic support. This holistic approach ensures students gain practical skills to enter the job market or continue with technical training post-schooling. Looking ahead, the school is developing a plan to accommodate learners living with autism spectrum disorder, further reinforcing its commitment to inclusivity and community integration.

Since the inception of the partnership in 2019, 5 822 bicycles have been donated to Grade 9, 10, 11, and 12 students across South Africa, with an additional 950 bicycles expected to be distributed in 2025. This initiative aligns with Absa’s broader vision of empowering communities and fostering sustainable development.