Absa Group today published its 2024 Sustainability and Climate Report, outlining the strides made over the past year in embedding sustainability across its business, and setting out the strategic priorities that will guide its long-term impact across the continent.

Guided by three strategic pillars — financial inclusion, diversity, equity, inclusion and belonging (DEIB), and climate action — and underpinned by strong governance and corporate citizenship, Absa’s approach to sustainability is grounded in its purpose: “Empowering Africa’s tomorrow, together… one story at a time.”

“We recognise the responsibility we carry as a Pan-African financial institution. Whether it’s advancing access to finance, accelerating the just energy transition, or building more inclusive systems — our focus is on enabling progress where it matters most. The strides we made this past year reflect our ability to turn intent into real impact,” said Punki Modise, Chief Strategy and Sustainability Officer at Absa Group.

Key milestones in 2024 included:

• Surpassing the R100 billion sustainable finance target more than a year ahead of schedule, with over R121 billion mobilised since 2021 to support investments in renewable energy, infrastructure, and social development.
• Expanding support for underserved communities by reaching 183 945 individuals through financial education and investing over R319 million in community development.
• Investing more than R142 million in entrepreneurship education and youth employability, benefiting 33 983 individuals.
• Reaching 23 437 young people through the ReadyToWork Programme, a free curriculum designed to enhance employability and entrepreneurial readiness across the bank’s Africa operations.
• Enhancing sustainability governance through ESG risk assessments, climate stress testing, and IFRS S2-aligned disclosures — ensuring ESG is embedded into the bank’s financial performance.
• Supporting clients with approximately R40 billion in sustainability-linked products and solutions.
• Providing financial literacy training to over 2 200 smallholder farmers and farm workers.
• Directing R13 billion toward affordable housing registration in South Africa between 2020 and 2024, benefiting 24 443 customers, of whom 67% are women.

Absa also reported a 33% reduction in operational carbon emissions, marking significant progress towards the target of a 51% reduction by 2030 and our long-term ambition of reaching net-zero emissions by 2050.

“Our sustainability strategy is shaped by the realities our communities face and the future we want to help build. It reflects the issues that matter most to our people, our clients, and our continent. In a world defined by constant change, we are intentional about creating value today that endures well into tomorrow,” said Modise.

To advance its long-term sustainability strategy, Absa is prioritising solutions that promote financial inclusion and sustainable economic growth, with a particular focus on ensuring that underserved communities and SMEs have access to financial tools that support their transition to resilient and inclusive business models. The bank is also investing in digital and technological innovation, leveraging AI and advanced analytics to improve ESG risk assessments, track impact more precisely, and scale sustainability-linked financing.

To view Absa’s full 2024 Sustainability and Climate Report, visit Absa Group Limited Sustainability and Climate Report 2024

Beauty has always reflected its time. Once bound by rigid standards, it was defined by a singular, often unattainable ideal. But today, beauty is as diverse as the people who shape it. It is no longer about fitting into a mould but about embracing individuality, authenticity, and your story. Across South Africa, beauty is an evolving narrative—one that honours heritage, self-expression, and confidence in all its forms.

From bold makeup choices to effortless natural looks, from intricate hairstyles to striking simplicity, beauty is deeply personal. It is a statement of identity, a celebration of uniqueness. The Takealot House of Beauty, powered by Absa Rewards, is a space where everyone can shape their unique beauty story with confidence and pride while getting rewarded.

As a brand whose promise is rooted in “Your Story Matters,” Absa recognises that beauty is more than aesthetics—it’s about self-worth, confidence, and the freedom to express who you are. At the heart of this first-of-its-kind partnership is a commitment to bringing Absa Rewards members immersive experiences and ensuring that self-expression is celebrated and rewarded. Beauty is an investment, not just a purchase—and Absa Rewards ensures that your uniqueness is valued in real time.

“This partnership with The Takealot House of Beauty aligns perfectly with our commitment to empowering consumers through both financial solutions and lifestyle experiences. Beauty is deeply personal, and we want to ensure that our customers feel seen, supported, and rewarded in their choices. This collaboration allows us to connect with beauty enthusiasts in a meaningful way while delivering real reward benefits,” adds Thabisa Mkhwanazi, Managing Executive, Everyday Banking and Product Solutions Cluster at Absa.

This is not Absa Rewards’ first partnership with Takealot. Through continued collaborations, Absa has consistently provided members with exclusive benefits that align with their lifestyles. This partnership underscores Absa’s ambition to create rewarding experiences that extend beyond banking, reinforcing its commitment to empowering consumers in both financial and lifestyle aspects.

Exclusive Rewards for Absa Customers

Absa Rewards’ collaboration with The Takealot House of Beauty is about empowering individuals to embrace beauty with confidence. Through the Owning My Uniqueness campaign, Absa ensures that every beauty enthusiast—whether a professional or a casual shopper—feels seen, valued, and rewarded.

As the exclusive financial partner of The Takealot House of Beauty, Absa Rewards ensures that beauty enthusiasts get more than just an unforgettable experience. For the duration of the fair, Absa Rewards members can enjoy up to 30% real cashback, depending on their Rewards Tier, on all beauty and self-care purchases made through Takealot, capped at R3,000 per customer. Because beauty isn’t just about looking good—it’s about making choices that feel good too.

This offer is valid for three days on the Takealot website.

“At Absa Rewards, we believe that beauty should be more than just an experience—it should be rewarding. Our cashback offering ensures that every beauty purchase on Takealot is about making financially savvy choices too,” says Alicia Raynard, Executive, Absa Rewards.

What to Expect at The Takealot House of Beauty powered by Absa Rewards

Friday, 28 March 2025: Be among the first to step inside the Takealot House of Beauty at this exclusive Absa VIP evening. Enjoy welcome drinks, great music, and vibrant company while indulging in a premium gift bag worth over R3,000, featuring some of the world’s most renowned beauty brands and beloved local products.

Saturday, 29 March & Sunday, 30 March 2025: Engage with top beauty brands and explore local favourites through interactive experiences. Each attendee will receive an exclusive gift bag valued at over R2,000, packed with must-have beauty essentials.

Highlights Include:

• Absa Masterclass: ‘Level Up Your Finances with Rewards’ – Beauty is an investment, and Absa ensures your uniqueness is recognised and rewarded in real time. Connect with experts who will help you maximise your benefits and make the most of your rewards.
• Engage & Win Big: Every day attendees stand a chance to win their share of R200 000 in cash daily, paid directly into their Absa Rewards account.
• #AbsaRewardsMe Challenge: Social media users can showcase their beauty journeys for a chance to win exclusive rewards.
• Interactive Digital Activations: QR codes throughout the event will unlock surprise deals, exclusive giveaways, and free and easy sign-ups for Absa Rewards.
• Influencer Takeovers: Leading beauty influencers will share live insights and behind-the-scenes moments from the fair.
• Brand Exhibitions & Experiences: Discover the latest products and reconnect with cult-favourite beauty brands.
• Live Demos & Masterclasses: Whether you’re a seasoned makeup artist or just starting, expert-led sessions will help you refine your beauty skills.
• Interactive Zones: Immerse yourself in dedicated beauty spaces designed for trendsetting content and complimentary mini-treatments.
• Men’s Grooming Lounge: A sophisticated space offering top-tier grooming essentials for those who value looking and feeling their best.
• Runway & Content Spaces: Daily fashion and beauty showcases spotlighting local designers and the latest beauty trends.

With this partnership, Absa Rewards continues to transform everyday experiences into opportunities for empowerment, self-expression, and financial well-being.

Join the Celebration

Follow the conversation on social media using hashtags #AbsaXHouseOfBeauty #InMyUniqueStory

#TakealotHouseOfBeauty and stay connected on Instagram @absa.southafrica and TikTok @Absa_Group for exclusive updates, behind-the-scenes content, and more beauty rewards.

The Takealot House of Beauty powered by Absa Rewards, is more than a fair—it’s a movement. Whether you’re a beauty enthusiast, a trendsetter, or someone simply looking to embrace self-care, this is your invitation to celebrate who you are, your way.

Dates: 28 – 30 March 2025 at The Forum The Campus, Bryanston, Johannesburg

For more information please click here

In a collaborative effort to enhance mobility and access to education, Absa, in partnership with Qhubeka, has donated 100 bicycles to students at Axios School of Skills in the Western Cape. The first handover took place at the school on 21 March, followed by the official ceremony at Lourensford Wine Estate on 22 March during the 2025 Absa Cape Epic finale weekend.

Many of the learners at Axios School of Skills travel over 7 kilometres to and from school daily. These bicycles will significantly reduce their commuting time, ensuring they arrive at school ready to learn and return home safely. Over the years, the impact of such donations has been evident, as bicycles provide a practical solution for individuals previously forced to walk long distances to school and healthcare facilities.

Faisal Mkhize, Chief Executive of Relationship Banking at Absa, expressed the bank’s commitment to initiatives that drive social impact. “We have a longstanding partnership with Qhubeka, and its mission of advancing education, economic opportunities, and environmental sustainability through bicycles is one that we deeply believe in. Mobility is a key enabler of progress, and this weekend, we proudly handed over 100 bicycles to students who will now have a more reliable and efficient means of transportation.”

Anthony Fitzhenry, founder of Qhubeka says, “At Qhubeka, we believe that a bicycle is more than just a mode of transport, it’s a tool that connects people to opportunities. Today, as we hand over these bicycles to the learners of Axios School of Skills, we are not just giving wheels; we are helping unlock potential, independence, and a pathway to a brighter future. Keep moving forward, their journey has just begun.”

Axios School of Skills offers an alternative education pathway for learners facing moderate cognitive barriers and learning challenges. Many students struggle in mainstream education and risk leaving school without the skills needed for employment. The school focuses on reconnecting learners with education, making them feel valued, and equipping them with vocational training alongside academic support. This holistic approach ensures students gain practical skills to enter the job market or continue with technical training post-schooling. Looking ahead, the school is developing a plan to accommodate learners living with autism spectrum disorder, further reinforcing its commitment to inclusivity and community integration.

Since the inception of the partnership in 2019, 5 822 bicycles have been donated to Grade 9, 10, 11, and 12 students across South Africa, with an additional 950 bicycles expected to be distributed in 2025. This initiative aligns with Absa’s broader vision of empowering communities and fostering sustainable development.

Absa Group today announced the appointment of Kenny Fihla as its Group Chief Executive Officer (GCEO), effective 17 June 2025. 

Absa Group Limited today announced that its board of directors has appointed Kenny Fihla, a senior financial services executive with 20 years of experience, as its new Group Chief Executive Officer, effective 17 June 2025, subject to regulatory approval. 

 

“Kenny is a recognised leader with substantial Pan-African banking experience, has relationships across the banking and financial ecosystem, and a proven track record to drive results in complex environments. The Board is confident that his leadership will further enhance Absa’s positive momentum and our ability to deliver meaningful value to our clients and stakeholders,” said Absa Board Chairman, Sello Moloko.  

 

He will succeed Interim GCEO Charles Russon.  Moloko added, “Charles has done an excellent job in leading the Group as interim GCEO over the past six months and will continue to do so until Kenny joins in June.  Charles demonstrated steady leadership, clear strategic focus and the ability to deliver results in a challenging operating environment. Charles Russon remains Interim Chief Executive Officer of Absa Group and Absa Bank until 16 June 2025.  Charles will partner closely with Kenny to ensure a smooth leadership transition whereafter he will take a key senior role within the Group Executive Committee.” 

 

“I am honoured to join and lead a team dedicated to making a positive impact across the continent. I look forward to working with Absa’s talented teams to build on the Group’s foundation. Together, we will drive forward-thinking strategies that meet our clients’ needs, empower our communities, and ensure long-term growth and success for the Group,” said Fihla.  

 

Fihla’s appointment has been made following an extensive recruitment and selection process completed by the Board.